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Word of Mouth (WOM) marketing is like finding a pot of gold. It holds immense value in the world of marketing and is considered one of the most trusted forms of promotion. Its roots can be traced back to the reputation of good merchants in small towns and marketplaces, where the positive word about their products and services began to spread. This reputation expanded along trade routes like the Silk Road, facilitating the exchange of goods and services between towns and cultures. Today, WOM marketing continues to flourish as an invaluable asset to businesses.

In the dynamic world of business, success often hinges on the right mix of marketing elements. At Douglas Marketing Group (DMG), we believe that a

Unlocking Customer Insights: Douglas Marketing Group’s Guide to CDPs In an era where understanding your customer is the key to successful marketing, companies are increasingly

DMG’s Commitment to Women’s Entrepreneurship At Douglas Marketing Group (DMG), we are proud to be part of and support phenomenal organizations that champion women-owned businesses,

For over 30 years, Douglas Marketing Group (DMG) has been on a remarkable journey, proudly supporting and empowering women in the workforce. As a women-owned

Start Your LinkedIn Journey with DMG Embarking on a LinkedIn marketing journey can be daunting, but you don’t have to do it alone. At DMG,

In today’s world, businesses are not just profit-making entities; they also bear the responsibility ofadopting sustainable practices and contributing positively to society. At DMG, we

The unfortunate truth is that as technology develops, so do cybercrimes. In fact, cybercrime is up 600% due to the pandemic. This number is daunting

     More than three quarters (76%) of consumers say they would buy from a brand they feel connected to over a competitor. Taking the

The ancient Greek philosopher, Aristotle, defines a life worth living as one with relationships. And in marketing, this continues to be true. Tapping into the

     Although the purpose of lead generation has stayed generally stagnant over the years, the delivery has changed significantly. In the 1950s, the primary

     It’s no secret that in the past two years our need for social connectedness has become dependent on digital platforms. And thanks to

     Avoid these common mistakes and recruit a marketing agency that will guide you to success before you run into an issue.  The right

     SEO or Search Engine Optimization is the process of formatting your site to increase visibility when users search for products and services related

     A virtual tour is a simulation of an existing business or location. Most commonly comprised of a remarkably smooth sequence of videos or

     Team collaboration is considered a cornerstone of success for all businesses. One study even showed that 86% of employees in leadership positions blame

     Evoking emotion through impactful design converts. 95% of viewers reported that subconscious factors influenced their purchasing decisions. Storytelling is a powerful device not